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Misleading advertising with an office "located in Vienna"

24.03.2017

A lawyer has his law firm based in Vorarlberg. He advertises on his homepage with an office "located in Vienna" and states an address and telephone number in Vienna. In fact, he rents a meeting room in Vienna only occasionally. The calls to the Viennese telephone number are forwarded to Vorarlberg. Such statements give rise to the false impression of a minimum office organization. This is anti-competitive and misleading. Local proximity and short-term availability are a decisive criterion for potential clients when choosing a lawyer. [OGH 30.08.2016, 4 Ob 172/16x]

  • Generally applicable to any company.